Katherine Rose Collections is a small, woman-owned jewelry business that I partnered with to create a refreshed brand to help expand the business. We started by establishing a vision of earth tones, cut with vibrant pinks. The business touches on being high-quality and empowering. I was able to use the business owner’s grandmother’s floral paintings to inspire the logo, and built the type around it as a delicate piece of jewelry to frame it. This branding leads directly into the empowerment of the business cards, which feature six different mantra designs. This unique branding approach sets Katherine Rose Collections apart from similar small businesses, and has lead to a significant growth in business.